The 30 Best Resources to Learn Marketing for Free

4 min readDec 31, 2020

The 30 Best Resources to Learn Marketing | Brennan Hom

Here’s a comprehensive (but not overwhelming) list of the best places to learn digital marketing online. Enjoy!

1. The Beginner’s Guide to Social Media

By: Moz, Cost: Free

The Beginner’s Guide to Social Media is a beautifully laid out and interactive guide that makes it easy to learn what you want when you want.

2. Social Media Calendar

By: Twenty20, Cost: Free

According to Micah Cohen, Twenty20 Product Manager, Twenty20 interviewed hundreds of social media managers to come up with the best social media content calendar, which gives you seven days notice on all major events/holidays accompanied with popular hashtags.

3. Content Marketing Stack

Curated By: Nicolas Nemni, Cost: Free

The Content Marketing Stack is a curated directory of content marketing resources and tutorials.

4. Marketing Stack

By: Ben Tossell, Mubashar Iqbal, Daniel Kempe Cost: Free

Marketing Stack, which inspired the above Content Marketing Stack, is a curated directory of marketing resources and tools. It was inspired by StartUp Stash.

5. Content Machine

By: Dan Norris, Cost: Free

Free on Kindle, Norris provides nine proven frameworks for content marketing to scale a content marketing machine.

6. Getting Started With Social Media: A Resource Guide

By: Social Media Examiner, Cost: Free

If you are new to social media or you’re not sure you’re doing the right thing, this page is for you. It contains a number of resources to help bring you up to speed.

7. Social Marketing Success Kit

By: Marketo, Cost: Free

Discover how to drive new business and revenue through various social media channels with the Marketo Social Marketing Success Kit.

8. HubSpot Social Media Blog

By: HubSpot, Cost: Free

Learn about the latest news and updates on social media via HubSpot, which breaks the marketing news before anyone else.

9. Learn Local Marketing

By: Moz, Cost: Free

The Moz Local Learning Center will teach you: what local search is; whether local search is the best marketing option for your business; and how to implement local search best practices to drive the maximum number of customers to you.

10. The Beginner’s Guide to SEO

By: Moz, Cost: Free

The Beginner’s Guide to Search Engine Optimization (SEO) is an in-depth tutorial on how search engines work. This guide covers the fundamental strategies that make your websites search engine–friendly.

11. The Beginner’s Guide to Link Building

By: Moz, Cost: Free

Whether you’re brand new to link building or have been doing it for a while, we’re sure you’ll find something useful in this guide.

12. 48 Content Marketing Tools To Help You Save Time And Get Better Results

By: Adam Connell, Cost: Free

Connell shares a powerhouse of epic content marketing tools with you that will help you do everything from planning to promoting and improving your content.

13. The Blogging Wizard Resource Library

By: Adam Connell, Cost: Free

You’ll find a collection of guides, templates and checklists that you can use to grow your traffic, email subscribers, social following and more.

14. A 52-Installment Content Marketing Course

By: Copyblogger, Cost: Free

This guide will fill in the gaps to your content marketing knowledge, and it will help you become a content marketing expert in your industry or company.

15. Content Marketing Glossary

By: Curata, Cost: Free

All the words (and influencers) you need to know to kill content marketing.

16. 212 Blog Post Ideas

By: Digital Marketer, Cost: Free

This article is divided into 8 sections, each representing a goal you might be trying to reach with your blog. You can also download a mind map of this post here.

17. Effective Blog Content MindMap

By: Lauren Holliday (me), Cost: Free

This is a mindmap I created to help content marketers come up with effective blog content ideas.

18. Inbound Certification

By: HubSpot, Cost: Free

This free and open-to-anyone certification created by HubSpot is a comprehensive marketing course that covers the core elements of the Inbound methodology.

19. HubSpot Marketing Library

By: HubSpot, Cost: Free

A free and open-to-anyone library of anything and everything inbound marketing related, from ebooks to templates and more goodies for you to download.